Choice

ChoiceDiscover the revolutionary book that delves into the psychology of decision making and the science of choice. Titled 'The Science of Choice', this enlightening resource published by John Wiley & Sons in 2015 explores the intricacies of human decision making in an increasingly complex world. With 229 pages of insightful analysis, this brand new title examines whether we are truly better equipped to make decisions today compared to previous generations.

Discover the revolutionary book that delves into the psychology of decision-making and the science of choice. Titled 'The Science of Choice', this enlightening resource published by John Wiley & Sons in 2015 explores the intricacies of human decision-making in an increasingly complex world. With 229 pages of insightful analysis, this brand new title examines whether we are truly better equipped to make decisions today compared to previous generations.

In an age defined by the rapid evolution of the Internet and technology, our choices are constantly evolving. This book sheds light on how external factors influence our decisions and scrutinizes claims made by psychologists, economists, and philosophers about the intricate processes at play. Are hidden mental processes guiding our decisions unbeknownst to us? Are we merely echoes of our evolutionary past when making choices?

Whether you’re a student of psychology, an economist, or just someone curious about the dynamics of choice, this essential reference provides a balanced view of current theories, offering clarity on the science behind our everyday choices. Dive into a world of knowledge that aims not only to enlighten but also to empower your understanding of decision-making.

**Note:** Shipping for this item is free. Please allow up to 6 weeks for delivery. Once your order is placed, it cannot be cancelled.

Note: Shipping for this item is free. Please allow up to 6 weeks for delivery. Once your order is placed, it cannot be cancelled.

Condition: BRAND NEW
ISBN: 9780745683874
Year: 2015
Publisher: John Wiley & Sons (UK)
Pages: 229


Description:


We make decisions every day. Yet we are sometimes perplexed by these decisions and the decisions of others. To complicate things further, we live in an age where there are more things to choose from than ever before the Internet is transforming our choices and making us more accountable for them: what we choose is recorded, modelled and used to predict our future behaviour.



So are we in a position to make better choices today than we were a decade ago? Certainly there are some who believe so. Psychologists claim we are subject to hidden mental processes that lead us to one thing rather than another; economists offer predictions about what people will buy; and some philosophers claim that our choices echo our evolutionary past.



Are these claims merited? Do they reflect the beginnings of a new science of choice? This book offers a critical overview of these and other claims, showing where they are justified and where they are exaggerated. It will be an essential reference for anyone interested in whether science can help us to understand both the ways people make choices in their everyday lives and how these may be changing.