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Психологiя впливу. Psychology Of Influence

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Психологiя впливу. Psychology Of Influencei . Psychology Of Influence ' ', ''? ? . . , , , . The New York Times. ? : , , , , , . , , , . , , . , , , , , . , . , , . 35 , , . ' '? , . : , , , , ; , ; , . , , , , . SPECIFICATIONS: Author: Robert Chaldyny Robert B. Chaldyny . Publisher: Language: Ukrainian Publication Date: 2022 Number of pages: 608 pst Format: Hardcover Width: 145 mm 5,7' Height: 220 mm 8,7' Weight: 620 g ISBN: 9786171296251

Психологiя впливу. Psychology Of Influence

Анотація 'Психологія впливу', Роберт Чалдині

Що може змусити кожну людину сказати 'так'? Як переконувати людей та уникати небажаного впливу? Відповіді шукайте на сторінках цієї книги. Її автор описує методи й закони психологічного тиску й створення конкуренції. Використовуючи яскраві приклади з життя, Роберт Чалдині дає унікальні поради, як викорінити в собі синдром жертви й не потрапити на гачок нав’язливої реклами, а також навчитися самому переконувати й здобувати бажане.

Бестселер The New York Times.

Про що книга?

У посібнику розглядається шість принципів впливу: нагальність, соціальний доказ, поступливість, авторитет, симпатії, дефіцит. Роберт Чалдині досліджує механізми, які впливають на людські рішення в повсякденному житті, бізнесі, переговорах і рекламі. Автор пояснює, чому люди погоджуються на певні пропозиції, як працюють соціальні тригери та чому маніпуляції часто залишаються непомітними.

Чалдині доступно пояснює теорію, поєднуючи наукові дослідження з реальними кейсами, історіями з маркетингу, продажів і міжособистісної комунікації, що робить читання цікавішим, а матеріал — зрозумілішим. Книга не лише показує інструменти переконання, а й вчить розпізнавати й уникати чужих маніпуляцій.

Про автора

Роберт Чалдині — американський психолог, дослідник поведінки та один із найавторитетніших експертів у сфері впливу, переконання й переговорів. Понад 35 років він вивчав механізми людської взаємодії, викладав психологію та маркетинг, а також консультував міжнародні компанії й бізнес-організації.

Чому варто купити книгу 'Психологія впливу'?

Цей практичний посібник давно увійшов до списку видань, які вважають класикою сучасної психології та комунікації. Книга підійде:

  • підприємцям, менеджерам, маркетологам, продавцям, переговорникам;
  • тим, хто цікавиться темою впливу й комунікації;
  • студентам напрямів психологія, бізнес та соціологія.

Книга допомагає краще розуміти поведінку інших і власні автоматичні реакції, а також — впевненіше почуватися в переговорах, продажах, спілкуванні та будь-яких ситуаціях, де важливу роль відіграє переконання.

SPECIFICATIONS:

Author:Robert Chaldyny / Robert B. Chaldyny - Роберт Чалдіні / Роберт Б. Чалдіні

Publisher:Книжковий Клуб Клуб Сімейного Дозвілля

Language:Ukrainian/Українська

Publication Date:2022

Number of pages:608 pst

Format:Hardcover

Width:145 mm / 5,7'

Height:220 mm / 8,7'

Weight:620 g

ISBN:9786171296251

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SKU: 90755439866

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4.5 ★★★★★
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Product Reviews
R
Verified Purchase
Ruth Ann Burt
Louisville, US
★★★★★ 5
Great book
Format: Kindle
I absolutely feel in love with all 4 characters!!! The bedroom scenes were 🌋🌡🔥🔥🔥. I couldn't put this book down!!! I'm hooked for the whole series Book 2 here I come!!!!! Its a fun easy book and story to read!!
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on October 4, 2024
D
Verified Purchase
Danyelle
Natrona Heights, US
★★★★★ 4
Fun with a late blooming omega
Format: Kindle
I like this book. The story is fun, cute, and sexy. There's just a little drama, some excellent, steamy scenes, and a fairly good relationship building storyline. I especially like how all the main characters are a bit older than the usual 20 somethings I tend to see in this kind of book. Having said that, I wish there were more descriptions of the places, as well as the food in the fancy restaurant. I enjoyed the cocktails at the club, so I missed that kind of detail when Gray took Madison on a dinner date. I also wish there had been more interaction between Lucas and Madison, and Lucas and Rian. It felt a bit lopsided, with a focus on Rian, Madison, and Gray. I wish it had been proofread - there are a lot of typos, but nothing too distracting.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on September 12, 2022
J
Verified Purchase
Jennifer G
New York, US
★★★★★ 3
Madison Deserved Better
Format: Kindle
Madison was a beta...except she wasn't any longer. She was a late presenting Omega. And she was struggling. She was tall and thin, not tiny and curvy. She was opinionated. She was everything an Omega was not. After suffering through her first heat, her friends took her to Ardor, a club where Omegas came to safely find Alphas. She's not expecting much but then she connects with a sexy beta. And when she meets his Alphas, they set her body on fire. Maybe, she's found her no-strings-attached heat pack. Maybe, she's found something more. I could not connect with the characters in this book, so their story never resonated with me. And there was no love story; there was sex. Grey made it clear from the beginning that he had a true love and it was his beta boy, Rian. He went so far as to reassure Rian “Say the word, I’ll never touch her again. Lucas can put the babies in her. I only need you, beta boy”. So, Madison was there for babies, no emotions needed. Nice. No, thank you. I want the Omega to be the center of their world, not an incubator. Lucas and Rian weren't any better. After her heat, they let her leave. Not one of them made her feel valued. No one gave her a reason to stay or even offered a cuddle. And the sex didn't even come across as mind-blowing. Madison deserved better.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on March 11, 2025
O
Verified Purchase
Oregon BookWorm
Birmingham, US
★★★★★ 5
No breakup, very sweet, instalove
Format: Kindle
Omegaverse and doesn't disappoint! Sweet guys, newly Omega FMC. The boyfriends are boyfriends. What's not to love? No angst, no breakup.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on February 23, 2025
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Verified Purchase
ForTheLOVEofBooks
Lowell, US
★★★★★ 4
Pretty Darn Good
Format: Kindle
So I’ve been on a omega kick and this definitely hit the spot. Madison was frustrating at times with how she acted towards Lucas, Gray, and Rian. It was like she said towards the end, she didn’t believe she deserved nice things. It would have been nice to hear from her best friends again. They kind of were there in the beginning and the gone except for mention of text messages received from them. I feel like her friends would have been great help in encouraging Madison to go with the pack and never give Brent another chance because he was toxic. I loved Rian. His personality was awesome. His humor. His ability to make Madison comfortable whenever she was feeling overwhelmed. And the fact he fell for her and she fell for him first. They are cute together. I do feel like Lucas was the odd man out though. Like Lucas didn’t develop as much of a relationship with Madison. I would have really liked to see more development in the relationship between them. It was also the same with him and Rian. There is really no relationship displayed. Most of the relationship being displayed is between Rian and Gray. Nevertheless, I loved reading about the dynamic that came to fruition during the entirety of this story. Madison finally got her happiness. And Brent finally got punched in the face. Everyone got exactly what they deserve.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on September 6, 2022

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